For many adult Americans, it’s a familiar feeling – you laugh too hard and suddenly you’re leaking, or you make it to the washroom about two seconds too late and you’ve already started urinating. When you’re young, it can seem like a sensitive issue because you’re in the prime of…

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A new study, conducted by Always Discreet reveals the real impact of Adult Incontinence (AI) on the daily lives of over 3.5 million British women. In a society where women are no longer defined by their age, 1 in 5 British women admit that they feel younger than their actual age.…

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